I’m Carlos Martínez


An enthusiastic and curious Spaniard born in Madrid, based in Geneva, Switzerland.

With more than 8 years’ experience in User Experience, I’m a unique and versatile designer, passionately committed to producing world-class yet innovative results.

As a pragmatic creative, I put focus on designing and managing projects from start to finish, cultivating the latest techniques and trends: User Experience, Product Design, while adopting and adapting Lean UX, Design Thinking, DesignOps, and other relevant design methodologies.

I’m currently learning every day at Nespresso as the Global eCommerce User Experience Design Lead. During my position at Innocean Worldwide in Madrid, we were awarded the second prize for best digital campaign of 2015. A project user-centered designed project managed for Kia

I’ve worked for numerous clients and infinite types of digital and 360 projects featuring: #nnstreetphoto for National Nederlanden, The Firefox OS first smartphone packaging, Hyundai’s worldwide digital campaigns and leading Visual Design for Toys R Us Spain & Portugal.

Eager for new challenges and experiences, I moved to Geneva. Looking for its dynamic and international mindset and the positive influence it can have on my future.

Fully commited and passionate about how design can aid to create human experiences that enhance our world 🙂